Outer Banks vacation-themed television channel launches on Roku, Amazon FireTV

By on November 30, 2022


OBXVacay, a new television channel featuring locally-produced programming about the Outer Banks of North Carolina, is now available nationally as a free app on the Roku and Amazon FireTV platforms.

Currently, Roku and Amazon Fire TV connected internet platforms represent nearly 70% of all the video streaming consumed in the US. Roku reported 65.4 million active monthly users in the United States as of September 2022. Amazon Fire TV has 50 million active accounts. 90% of active Fire TV users are in the US.

The Outer Banks is known for having America’s best beaches, unique events and attractions, one-of-a-kind history experiences, world class fishing and ecotourism opportunities, and amazing dining that is highlighted by locally-resourced seafood, all along 100-plus miles of ocean and soundfront.

Hearkening back to “Beach TV”, a cable access channel that ran in the 1990s and included programming just as unique as the Outer Banks, OBXVacay takes viewers on a 24 hours-a-day, all-encompassing journey along the chain of peninsulas and islands and into the surrounding areas of northeastern North Carolina.

Locally-produced by East Carolina Television, Inc. founded by Rick Loesch, principal in East Carolina Radio, Inc.. OBXVacay is also available along the Outer Banks using an over-the air antenna on channel 26 (W26EY).

“We have taken the popular Beach TV concept and added expanded program offerings with a much larger reach and audience potential” said Loesch. “The idea is to make OBXVacay available everywhere, anytime on any device.”

Programming on OBXVacay includes classic episodes of Ken Mann’s “My Heart Will Always Be In Carolina”, unique perspectives from local independent video producers like Wes Snyder Photography and more. Content also comes from the Outer Banks Visitors Bureau, Currituck County Department of Travel and Tourism, National Park Service, North Carolina Aquarium, Kitty Hawk Kites, among others.

“It was tough to keep this secret for months as it was being developed” said Mann. “I always appreciate every opportunity to share the stories about this place that we call home.”

OBXVacay also offers important news and information to viewers when they are planning a trip, during their stay, or even when they want to take a virtual getaway to the Outer Banks on their smart television or mobile device.

For more information on OBXVacay, contact Glenn Holterhaus at glenn@obxvacay.com.


  • Diane

    This will drive the locals crazy. They want this island all to themselves.

    Wednesday, Nov 30 @ 7:16 pm
  • Charles

    For some perspective, glance at the Smokies and their western gateway – Sevierville to Pigeon Forge to Gatlinburg. I remember a time when shops fronting the Main Street through Gatlinburg often featured local craftspeople plying their trades. Most of those storefronts still standing seem to feature T-shirts and cheaply made souvenirs from China.

    I have been told that most people who go to the Smokies don’t actually spend much if any time in the park itself.

    Wednesday, Nov 30 @ 8:19 pm
  • KDH Jimmy

    Why do we keep marketing ourselves like this? We get enough tourists as it is, you can’t have a minutes peace around here.

    Wednesday, Nov 30 @ 8:27 pm
  • snoopymonday

    While I appreciate the effort to publicize the OBX do we really need more people to visit? Increased demand will increase prices for everything. We’re straining to handle what we get now. There aren’t enough workers who can afford to live here now. This appears to be an effort that will be for the benefit of those in real estate not to increase the quality of life of those who live here now.

    Wednesday, Nov 30 @ 8:52 pm
  • Steven

    Yes Diane , it amazes me how much tourists and non-residents want the island and towns north for themselves only and have a fit when locals are near.

    Thursday, Dec 1 @ 5:45 am
  • sandflea

    It appears to me that after folks like you drive all of the workers because they can’t find a place to live; they won’t be able to wait and serve your collective, entitled, rude a****. That will drive folks like you crazy.

    Thursday, Dec 1 @ 7:16 am
  • Trick

    What in the cornball stuff is this?


    Thursday, Dec 1 @ 8:04 am
  • M

    Just what OBX needs, more ads to bring in more people which can’t handle! No concern for the people of OBX, the environment or safety.

    Thursday, Dec 1 @ 8:50 am
  • PJ

    When you choose to reside here, sharing and putting up with all the negatives ( and theres is a lot of them which is another story for another day) big numbers of tourist bring is part of it. There is a finite number of people a area can handle. When its well known there are already problems with workforce, workforce housing and infrastructure to be able to handle the numbers coming now, inviting more isnt going to help the situation. For anybody who has lived here, or visited here for that matter over a long period of time it becomes painfully obvious that the area has long ago lost the original charm of peaceful fairly remote uncrowded clean beaches. In closing Dianne, if you live here Im not sure it will drive you crazy to hear they are trying to bring in more people but it dam sure wont make you happy to hear.

    Thursday, Dec 1 @ 9:01 am
  • Chris

    Oh man this is gonna be great. This is the proverbial nail in the coffin. You jackasses really shot yourselves in the foot this time. If yall think it’s gone to hell in a handbasket we have now just been thrown into the flames. Lots of people are going to be quitting there jobs and finding work on the other side of the bridge. They won’t be coming this way, bad enough for the last several years yo have to leave a couple hours early to beat the traffic. This is gonna make things so much worse. People are going to refuse to put up with the bullshit. Watch and see last summer there were a lot of pay cuts to cleaners and maintenance. You think it’s a long wait at restaurants now!!! Good luck. You think it’s been bad waiting at the deli or in line to pay for your groceries. Just wait. And the Tom dick and harys that don’t know where the hell their going with one foot on the gas the other on the brake going 25mph. Yeah we’ve been moaning about alot of things and rightly so, but things around here are getting ready to get real. We have been sold out 100% this time. No turning back now. So much for the poles that were taken asking for our input. Time to sit back crack open a PBR and watch the 3 ring circus sideshow.

    Thursday, Dec 1 @ 12:58 pm
  • Mark Jurkowitz | Outer Banks Voice

    But Chris, how do you really feel?

    Thursday, Dec 1 @ 1:53 pm
  • Glenn

    Will the advertising campaign include a caveat that only high quality, non-rude, law abiding, environmental friendly tourists are invited to our OBX?

    Thursday, Dec 1 @ 1:06 pm
  • Ricky Cratchett

    Can we get thousands of ppl together to ban tourism for good? We don’t go to these people’s hometowns and harass them all year long. How can we make people feel so unwelcome they just won’t come anymore? Enough is enough!

    Thursday, Dec 1 @ 6:34 pm
  • Mark Jurkowitz | Outer Banks Voice

    A bit drastic for a resort area, no?

    Thursday, Dec 1 @ 7:50 pm
  • Travis

    I’m completely against killing the golden goose…obviously tourism is a vital part of our economy and this backlash against tourists and tourism is a bit over the top. At the same time, my brain wants to explode when on the one hand you have Lee Nettles talking about the level of tourism we already have as being unsustainable. (“The level of visitation that we’ve had in the last year and a half is not necessarily sustainable,” he said, “particularly when you combine it with a limited workforce and some of the other challenges we’ve got…There’s a price for that growth. The impacts of tourism are both positive and negative.” – https://www.outerbanksvoice.com/2022/09/21/july-occupancy-collections-surge-over-200m-mark/

    I’d like to see the negative impacts being cleaned up before pressing forward with trying to attract more people. Cleaned up does not mean talking about housing, it means solving housing. Cleaned up does not mean pay cuts it means pay raises to your bread and butter workers. One of the main problems is that your entire political leadership had direct economic interests in bringing bodies to the beach. They are tour operators, restaurant owners, bankers and financiers. But we can’t look past political parties and actually vote for some of the Joe and Jane citizens who might actually be more representative of the working class.

    Friday, Dec 2 @ 1:59 pm